Have the Google Analytics tracking code configured incorrectly. Little or no content (or duplicate content). Techniques that used to work now will get you penalized. The longer and more specific your keywords are, the better your chances of ranking for this keyword.
Of course, this also means that the search volume for this keyword is lower. But you can compensate for this by optimizing many pages on your site for different long-tail keywords. Your site will eventually gain more traffic for all of these keywords combined, than ever if you optimized for a primary keyword, for which your page will never rank on page 1 of Google. I think the problem I'm constantly having is trying to rank for the wrong keywords.
My blog is still quite new and I have just reviewed some SEO tools now and the keywords I'm still looking for have a very high search difficulty. Now I know where the problem comes from. Of course, in the process of trying to keep up with SEO demands, companies make some critical mistakes that hurt rather than help their search rankings. Therefore, we asked a panel of Forbes Agency Board members to share the SEO mistakes that are often encountered.
Here are 15 common mistakes to avoid. A common mistake that has a big impact on SEO comes from renewing a website without redirecting traffic from old URLs to new ones. We use a 301 map that maps old URLs to new URLs. We then set up the redirects in a staging environment, prior to launch.
If you change the URL of a page with a lot of traffic, Google won't know where to send that web browser and you'll lose that SEO traffic. Since the world of SEO is constantly changing, No. With trends, such as voice search, taking over the digital marketing game, it's important to continually ensure that your business is across all online channels. They are a 160 character sales pitch for your page within the search results.
This shows that my website has 13 pages with duplicate meta descriptions and 8 pages with duplicate title tags. While this may be by design, you should review it to make sure. He is the co-founder of NP Digital. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 best sellers, and Entrepreneur Magazine says he created one of the 100 brightest companies.
Neil is one of the New York Times best-selling authors and was recognized as one of the 100 best entrepreneurs under 30 by President Obama and one of the 100 best entrepreneurs under 35 by the United Nations. To get results from your SEO efforts and rank better on Google, you'll want to avoid the seven mistakes I've outlined above. So today we're going to discuss some of the main SEO mistakes you need to avoid to keep your digital marketing strategy intact.